Learning Center

Are You Violating HIPAA Responding to Online Reviews? 11-18-20

Practices are told by well-intended marketing companies that they have to respond to reviews—positive and negative. Here’s the straight scoop: Responding to patient reviews is associated with regulatory landmines. Get it wrong and your practice will suffer. Some of the landmines are obvious; others are not as clear. Getting it wrong—by failing to adhere to HIPAA, for example—can empty your wallet and damage your reputation. Can one respond to online reviews? Yes. Let’s talk about getting it right.

Jeff Segal MD, JD

Partner

ByrdAdatto

Jeffrey J. Segal, MD, JD, was a neurosurgeon in private practice before beginning the second phase of his career as a serial entrepreneur in the health care field. He then founded or co-founded four separate health care startups. He lives and breathes health care and understands it viscerally. Dr. Segal founded Medical Justice, which touched on so many medico-legal issues, and also runs eMerit, which helps doctors control their online reputation through patient feedback. 

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Are You Violating HIPAA Responding to Online Reviews? 11-18-20
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Open to view video. Practices are told by well-intended marketing companies that they have to respond to reviews—positive and negative. Here’s the straight scoop: Responding to patient reviews is associated with regulatory landmines. Get it wrong and your practice will suffer. Some of the landmines are obvious; others are not as clear. Getting it wrong—by failing to adhere to HIPAA, for example—can empty your wallet and damage your reputation. Can one respond to online reviews? Yes. Let’s talk about getting it right.