Learning Center

Medical Spa Show 2025 Virtual Education After Party - Non CME

Medical Spa Show 2025 Virtual Education After Party - Non CME

The Medical Spa Show 2025 Virtual Education After Party (VEAP) includes recordings of the majority of the live courses from Medical Spa Show 2025.

Videos will be streaming on-demand from April 28, 2025 - March 31, 2026.

The Medical Spa Show 2025 Virtual Education After Party is approved for 19 AMA PRA Category 1 Credits™.  However, this course contains only the non-CME approved recordings. Click here to view the CME-approved videos.


MSS 2025 VEAP includes these sessions from the live event:

*Approved for CME

*Note this this video collection contains only the non-CME recordings. Click here to view the CME-approved videos.

Clinical Innovations I: Bridging Theory and Practice

  • All-Star Injectors Panel*
  • Full Face Assessment Demo*
  • Nonsurgical Rhinoplasty: The Good, the Bad and the Ugly*
  • Decoding Asymmetry: Causes, Effects and Even One-Sided Solutions*
  • Optimizing Outcomes with Injectable HA Microdroplets and Skin Boosters*
  • Neurotoxin Resistance*
  • The Art of Dissolving Hyaluronic Acid Fillers*
  • Temple Tune-Up: The Power of Cosmetic Injections in High Risk Areas*
  • The Anatomy of the Lip: Flips or Filler?*
  • "Snatched": Advanced Lower Face Filler Injection*
  • Panel: The Worst I Ever Had: Complications and How to Overcome Them*
  • RF MIcroneedling: Is It Worth It?*
  • Ultrasound Before and After Treatment: Diagnostic and Complication Mitigation*

Clinical Innovations II: Bridging Theory and Practice

  • Advancing Sexual Wellness Treatments in Your Practice*
  • Cannulas vs. Needles*
  • Tear Trough/Lower Eyelid Revitalization or Rejuvenation*
  • Unlocking the Fountain of Youth: A Journey Into Longevity and Regenerative Medicine*
  • The Value of IV Services in Your Aesthetic Practice*
  • Trendy Tox: Traps, Tips, Necks and Facial Slimming*
  • PDO Threads: Things I have Learned as a Provider and Trainer*
  • Male and Female Facial Balancing*
  • Non-surgical Body Contouring for Your Practice*
  • GLP1 with HIFEM for Harmonious Results*
  • The Combination of Lasers and Skin Care*
  • The Intersection of Hormone Therapy and Weight Loss: Optimizing Patient Outcomes*
  • Mastering Hair Loss in Aesthetics*
  • Addressing Menopausal Skin Changes*
  • The Importance of Facial Mapping and How to Obtain a Sharp Jawline Using HA Fillers*

The Legal Playbook: Best Practices and Beyond

  • PANEL: Everything You Want to Know About Running a Thriving Med Spa*
  • How Successful Med Spas Manage Chaos*
  • Is My Med Spa Compliant?*
  • PANEL: Implementing a Successful Weight Loss Program*

Strategic Leadership and Effective Management Practices

  • Leadership and Life Hacks: Insights from a Mom, Wife, Entrepreneur and Executive
  • How to Increase Your Revenue with Clinical Excellence
  • Sell It Like a Scholar: Leveraging Knowledge as a Strategic Sales Tool
  • If I'm Doing Everything Right, What Is Going Wrong? A Culture Problem Case Study
  • How to Build a $20 Million Aesthetic Injector Team*
  • All-star Owners Panel
  • PANEL: Perfect Partners: Medical Spa Owners and Practice Managers
  • Inventory Management: Minimize Waste, Maximize Profit
  • The HR Panel: Hiring, Retaining, Compensating and Managing Your Aesthetic Team
  • The Psychology Behind Your Best Consultation
  • Slow Business: Cultivating Sustainability and Vision in Expansion
  • Making Room for Uncomfortable Conversations in a Healthy Workplace

Business Performance Dashboard: Financials and KPIs

  • The Insider's Guide to Private Equity Interest in Medical Aesthetics
  • How Knowing Business Key Performance Indicators (KPIs) Will Maximize Your Revenue
  • Know Your Value: Pricing Your Services and Treatments Correctly
  • How to Finance Your Medical Spa During Start-up and Growth Phases
  • What the Most Profitable Med Spas are Doing in 2025
  • Using Marketing to Increase Lifetime Patient Value

Exploring the Essentials of Functional Wellness

  • How to Incorporate Functional Wellness Into Your Practice
  • Add a Million Dollar Revenue Stream With a Medically Managed Weight Loss Program
  • Creating an Innovative, Holistic Treatment Plan Focusing on Healthy Aging

Inclusive Beauty: Embracing Diversity and Equity in Medical Spas

  • How Ethics can Boost your Revenue
  • Beyond Binary Beauty: Elevating Transgender Care in Medical Aesthetics
  • Energy-based Device Safety Protocols for Skin of Color: How to Choose and Prevent Adverse Events
  • Identifying Red Flag Patients
  • Cosmetic Consultations for Skin of Color
  • Diversity in Aesthetics: All Faces Are Not Created Equal
  • How to Navigate Body Dysmorphia as an Aesthetic Professional

Marketing Mastery: Strategies for Success

  • From Lifts to Likes: Building your Aesthetic Brand on Social Media
  • Boosting Patient Retention with Zero Click Marketing
  • Your Brilliant Debut: How to Successfully Launch a Premium Treatment by Thinking Like Hollywood
  • How to Create Influence in a Competitive Industry
  • Building Trust and Setting Expectations: Keys to Patient Satisfaction and Loyalty
  • Common Mistakes People Make with Instagram
  • Team AI: How Solopreneurs Can Maximize Profits and Reclaim Time With AI Systems and Automation
  • Making the Pivot: How to Find Your Authentic Path in Aesthetics and Beyond
  • Developing High-value Membership Programs That Enhance Patient Loyalty and Practice Revenue
  • Medical Weight Loss is Unlocking a New Wave of Aesthetic Patients. Are You Capitalizing?

Key:

Complete
Failed
Available
Locked
Strategic Leadership and Effective Management Practices
Leadership and Life Hacks: Insights from a Mom, Wife, Entrepreneur and Executive
Open to view video.
Open to view video. In today’s competitive aesthetics industry, mastering the balance between leadership, business growth and personal efficiency is key to long-term success. In this session, you'll hear from CEO, author and top business school lecturer, Alyssa Rapp, learn her most popular "hacks" for women in leadership from her book, Leadership and Life Hacks: Insights from a Mom, Wife, Entrepreneur and Executive, and find out how to apply battle-tested leadership and life hacks to optimize your practice. Discover how the most successful med spa entrepreneurs leverage time management strategies, delegate effectively and make data-driven decisions that drive profitability. Gain insights on prioritizing high-impact initiatives, streamlining operations and fostering a culture of innovation and empowerment within your team. Whether you're a practice owner, executive or emerging leader, this session will provide actionable strategies to help you lead with confidence, scale your business and create a sustainable work-life balance.
How to Increase Your Revenue with Clinical Excellence
Open to view video.
Open to view video. In the competitive field of medical aesthetics, retaining clients requires a harmonious blend of clinical expertise and business acumen. This presentation explores the integration of superior consultation skills, strategic marketing, optimal dosing and treatment recommendations, as well as effective service recovery techniques as critical components in building and maintaining a loyal client base. Attendees will gain insights into how to leverage their clinical knowledge to deliver exceptional consultation experiences that instill trust and confidence in clients. Additionally, innovative marketing strategies tailored to the aesthetic industry, designed to attract and retain clients by highlighting unique service offerings and patient outcomes, will be discussed. The session will delve into optimizing dosing and treatment recommendations to enhance clinical results and maximize revenue per hour. By understanding and applying optimal dosing strategies, practitioners can ensure efficient use of time and resources, leading to increased profitability. Also, the presentation will address the importance of service recovery skills in managing and resolving client concerns, thereby turning potentially negative experiences into opportunities for strengthening client relationships. By merging clinical proficiency with robust business strategies, practitioners can enhance client satisfaction and foster long-term loyalty in the ever-evolving landscape of medical aesthetics.
Making Room for Uncomfortable Conversations in a Healthy Workplace
Open to view video.
Open to view video. In the realm of business, uncomfortable conversations can surface unexpectedly, challenging our ability to respond effectively while maintaining professionalism. This session explores strategies to gracefully navigate and address uncomfortable remarks such as, “You’re too sensitive.” “Let me watch you walk away!” “You’re a babe!” “How old ARE you? You don’t look old enough to do this job.” “Marketing’s just the foo foo side of business—you’re not a REAL business person.” “Do you REALLY think you’re worth that salary?” Uncomfortable conversations in business require a balanced approach that combines self-assuredness and professionalism. By adopting these strategies, professionals can effectively respond to remarks and empower individuals to foster respectful interactions, create positive work environments and navigate the complexities of modern workplaces with confidence. By mastering the art of handling these conversations, professionals can foster respect, collaboration, and positive workplace dynamics.
The Psychology Behind Your Best Consultation
Open to view video.
Open to view video. Providers believe they are offering patients a top notch consultation, but are you? Take a step back and understand how your actions, appearance and words could positively or negatively impact your consultation. This lecture describes non-verbal cues and patient red flags that should always be on your radar. Elevate your consultation together with evidence-based practice.
If I'm Doing Everything Right, What Is Going Wrong? A Culture Problem Case Study
Open to view video.
Open to view video. An exceptional staff is at the heart of any business. In this competitive hiring landscape, finding and retaining a quality aesthetic team can be hard. In this session, you'll assess your role as a leader and look at a real-life case study highlighting opportunities for improvement and tips to improve employee satisfaction and decrease costly turnover. It begins with you.
All-star Owners Panel
Open to view video.
Open to view video. Take advantage of this one-time opportunity to hear some of the most accomplished medical spa owners talk shop and reveal the secrets of their success.
Sell It Like a Scholar: Leveraging Knowledge as a Strategic Sales Tool
Open to view video.
Open to view video. In this session, attendees will learn how to educate during the consultation to turn it into a sale.
Inventory Management: Minimize Waste, Maximize Profit
Open to view video.
Open to view video. Efficient inventory management is one of the most powerful, yet often overlooked tools for ensuring financial success. In this session, Mara Shorr will dive deep into how you can optimize your inventory practices to minimize waste, reduce costs and maximize profits. Isaacs will address the common challenges practices face when managing medical supplies, skin care products and injectable inventories. Whether it's overstocking, expired products or inefficient ordering processes, the impact of poor inventory management can erode your bottom line and even impact patient care. Through practical strategies and actionable insights, Isaacs will explore how to create an effective inventory system that ensures you're only holding what's necessary—nothing more, nothing less. You'll learn how to implement demand forecasting, track product life cycles and leverage technology to streamline your processes.
PANEL: Perfect Partners: Medical Spa Owners and Practice Managers
Open to view video.
Open to view video. This informative session features a panel of successful aesthetic practice owners and their practice managers discussing their successes and/or failures over the years of growing the practice together. It will highlight the unique relationship and qualities each needs to keep their practice thriving.
Slow Business: Cultivating Sustainability and Vision in Expansion
Open to view video.
Open to view video. This presentation explores the concept of slow business, an intentional strategy that prioritizes long-term sustainability, thoughtful decision-making and meticulous planning over rapid expansion. By focusing on a deliberate growth model, medical spas can enhance their foundational practices, ensuring that operational expansions, such as adopting new treatments or scaling up facilities, are both strategic and well-supported. Key to the philosophy of slow business is the emphasis on quality over quantity. This approach enables a commitment to maintaining high service standards. Furthermore it allows medical spas to continue delivering exceptional client care and maintaining top-tier service quality, even as they grow. It also helps in preserving the integrity of client relationships, which are crucial in the highly personalized medical spa setting. Additionally, slow business supports a healthier work environment, reducing the risks associated with employee burnout and turnover by avoiding the pressures of rapid scaling.
Power of One to Explode Your Retail Revenue
Open to view video.
Open to view video. I am sharing my secrets of how I have landed myself in the top tier of my skincare lines by using these techniques that can easily be applied into a practice with a team of 1 or 50. How to ensure patients are maintaining their in-office treatment results in between visits to give them optimal, lasting results that build your brand, trust and reap the benefits of exploding revenue, patient loyalty and satisfaction. No gatekeeping here!
The HR Panel: Hiring, Retaining, Compensating and Managing Your Aesthetic Team
Open to view video.
Open to view video. Your medical spa is only as good as your team. In this informative panel, you'll learn the secrets to building a team that will help your practice stand above the competition.
Exploring the Essentials of Functional Wellness
Creating an Innovative, Holistic Treatment Plan Focusing on Healthy Aging
Open to view video.
Open to view video. The aesthetic world can intimidate and overwhelm patients. Helping them navigate this world effectively and proficiently is essential. In this session, Kristen Jacobs, MD, will share her SCIN + Body 5 Step Approach to Healthy Aging, which focuses on the art of creating treatment plans including skin care, collagen stimulation, injectables, nutrition and body treatments designed to prevent, protect and correct. It starts with a shift in focus from "anti-aging" to "healthy aging" and includes a holistic approach to health, wellness and beauty. When you make your patient's reflections in the mirror match how they feel on the inside, they will love you forever.
Add a Million Dollar Revenue Stream With a Medically Managed Weight Loss Program
Open to view video.
Open to view video. Kimberly Losik, APRN, has prided her practice in taking an individualized, comprehensive approach to medical weight loss to achieve long term results. In this presentation, attendees will understand how GLP-1 medications work in the body to help with weight loss; understand key components of a comprehensive medical weight loss program and how to implement it; identify long- and short-term goals and how to adjust the program to individual patients' needs; identify other modalities, supplements and medications that can support the weight loss program; and identify strategies that assist in creating long-term success for patients.
How to Incorporate Functional Wellness Into Your Practice
Open to view video.
Open to view video. Functional wellness offers a transformative approach to patient care by addressing root causes of health issues and optimizing the body’s natural healing capabilities. In this engaging session, Steven Sorr, NMD, an expert in functional and integrative medicine, will explore how med spa practitioners can integrate holistic wellness principles to elevate patient outcomes and differentiate their practice. Attendees will gain insights into incorporating medical weight loss services as part of a functional wellness model, learning how to develop customized programs that support sustainable health transformations. The session will also cover essential elements for tracking patient progress, such as biometrics, lab testing, body composition analysis and lifestyle assessments. Discover how personalized care can improve patient satisfaction and outcomes while fostering a comprehensive, patient-centered practice. This presentation is perfect for providers eager to expand their service offerings, build stronger patient relationships, and deliver impactful, long-lasting health solutions.
Inclusive Beauty: Embracing Diversity and Equity in Medical Spas
Cosmetic Consultations for Skin of Color
Open to view video.
Open to view video. This comprehensive course is designed to equip dermatologists, aestheticians and other skin care professionals with the specialized knowledge and skills needed to provide safe and effective cosmetic treatments for patients with skin of color. By the end of this course, participants will understand the unique characteristics and concerns of skin of color, master techniques for conducting thorough consultations tailored to patients with diverse skin tones, learn to identify and address common cosmetic concerns in skin of color, and gain proficiency in selecting appropriate treatments and products for various skin types and conditions.
Beyond Binary Beauty: Elevating Transgender Care in Medical Aesthetics
Open to view video.
Open to view video. This comprehensive session addresses the unique aesthetic needs of male-to-female (MTF) transgender patients in the medical spa setting. Participants will gain in-depth knowledge of facial feminization techniques, body contouring procedures, and strategies for creating a welcoming, inclusive environment for transgender clients. The course will feature a live demonstration of feminization treatments on a model, providing students with a practical, hands-on learning experience. By the end of this course, participants will be able to understand the specific aesthetic goals and challenges faced by MTF transgender individuals, master advanced facial feminization techniques using injectables and other non-surgical methods, develop proficiency in body contouring procedures tailored to MTF patients, implement best practices for creating an inclusive and supportive environment for transgender clients, recognize and address the psychological aspects of aesthetic treatments for transgender individuals, and apply ethical considerations and informed consent practices specific to transgender care.
Energy-based Device Safety Protocols for Skin of Color: How to Choose and Prevent Adverse Events
Open to view video.
Open to view video. The session will discuss reactions that have occurred from lasers and which devices to choose and why choose them for your skin of color clientele. Attendees will learn what makes skin of color different and how to handle a bad reaction without having the client sue you.
Diversity in Aesthetics: All Faces Are Not Created Equal
Open to view video.
Open to view video. This presentation delves into the importance of recognizing and addressing the unique aesthetic needs of women of color within dermatological and aesthetic practices. The aim is to equip practitioners with the knowledge and tools necessary to develop effective, personalized treatment plans that cater to diverse skin types and concerns. Attendees will understand the physiological and structural differences in all skin of color, understand the psychological and cultural considerations regarding beauty standards, identify common dermatological issues women of color face and how these can differ from other demographics, and learn how to conduct thorough skin assessments tailored to the needs of women of color.
How to Navigate Body Dysmorphia as an Aesthetic Professional
Open to view video.
Open to view video. Social media and celebrity comparisons breed appearance-deprecating behavior that can increase dissatisfaction in treatment results, overall looks and worsen body dysmorphic disorder (BDD). Aesthetic practitioners need to be highly tuned to the patient's potential for pre-existing and escalating body dysmorphia behavior. This discussion will help practitioners anticipate their patients' treatment outcome expectations and determine if their treatments will be able to meet those expectations or if they should deny treatment. Leslie Fletcher, NP-BC, will reveal results from a four-month pilot study where a multi-phasic, cryptic pre-screening collection tool was utilized in U.S. offices. A copy of this tool will be given to participants of this course.
How Ethics Can Boost Your Revenue
Open to view video.
Open to view video. Med spas that maximize each business decision with the highest level of medical knowledge are winning the competition for aesthetic dollars. In this session, you'll learn how to balance each option using the best business and medical information, as well as how to gather and weigh ROI and physiology, physics and KPIs to maximize revenues and provide the best outcomes.
Identifying Red Flag Patients
Open to view video.
Open to view video. The presentation will explore the concept of "red flag" patients, how to identify them and the importance of choosing the right patients for your practice. Learn when and how to confidently say "no" to clients who may not align with your practice values or goals. It also includes strategies to protect your practice’s reputation, maintain high standards of care and ensure the long-term success of your business. This session is essential for providers who are committed to quality patient outcomes while safeguarding their professional integrity.
From Lifts to Likes: Building your Aesthetic Brand on Social Media
Open to view video.
Open to view video. The presentation is a masterclass on starting and building a successful social media platform specifically for aesthetic providers. It includes tips and tricks to grow a following and tells you how to convert that following into loyal clientele.
Marketing Mastery: Strategies for Success
How to Create Influence in a Competitive Industry
Open to view video.
Open to view video. Join Savanna Boda, LE, for an exclusive opportunity to learn from one of the most influential voices in the digital aesthetics realm. With a dedicated following of more than 360,000 individuals, Boda has captivated audiences with her expertise in leveraging social media to amplify business reach. In this immersive masterclass, Boda will unveil the secrets and strategies behind her meteoric rise to becoming a leading figure in the industry. Drawing from her own journey, she will share insights, actionable tips and proven techniques for building a powerful online platform that resonates with your target audience. Discover how to harness the power of social media to elevate your brand presence, cultivate meaningful connections and drive tangible results for your business. Whether you're a seasoned entrepreneur or just starting out, this session promises to equip you with the tools and knowledge needed to thrive in today's digital landscape.
Building Trust and Setting Expectations: Keys to Patient Satisfaction and Loyalty
Open to view video.
Open to view video. In an industry built on personal connections, trust is the cornerstone of every patient relationship. This session equips aesthetic providers with the tools to establish immediate trust during consultations and set realistic expectations that lead to higher patient satisfaction, better outcomes, and long-term loyalty. Attendees will gain strategies to build trust with patients from the first interaction; set clear, achievable expectations to reduce dissatisfaction; and foster long-lasting relationships that increase repeat business and patient referrals.
Common Mistakes People Make with Instagram
Open to view video.
Open to view video. In this engaging session, Joseph Jericho, a leading expert in medical aesthetics social media marketing, will uncover the most common mistakes that businesses in the medical aesthetics industry make when using Instagram to connect with their audience. From ineffective content strategies to misaligned branding and before-and-after photos missteps, this lecture will highlight the pitfalls that can hinder growth. Attendees will walk away with actionable insights and proven techniques to elevate their Instagram presence, drive patient engagement and transform social media into a powerful tool for their practice’s success.
Boosting Patient Retention with Zero Click Marketing
Open to view video.
Open to view video. In today’s fast-paced aesthetics industry, patient retention is more critical than ever—and it doesn’t have to rely on endless promotions or paid ads. Join Tiphany Hall, PhD, for an insightful lecture on creating non-transactional value with your client base. She’ll explore innovative strategies to keep patients engaged and loyal without requiring them to click, scroll or sign up. Learn how to leverage automated touch points, personalized experiences and data-driven insights to build lasting connections and discover the power of educational content as a tool for building trust.
Your Brilliant Debut: How to Successfully Launch a Premium Treatment by Thinking Like Hollywood
Open to view video.
Open to view video. While any practice can launch new technology in their practice, only a select few are privy to the strategies and best practices that create patient excitement, out-of-the-gate demand, and an influx of paid-in-full, high-ticket sales from day one. Drawing on tried-and-true strategies from working inside of the nation’s leading practices, alongside a little bit of Hollywood magic, Adam Haroun will demonstrate which marketing avenues leave an impression when introducing a new treatment and which fall flat. Attendees will also walk away with a concrete timeline and to-do list of launch-ready action items that can be scaled up or down to suit a practice's unique needs.
Team AI: How Solopreneurs Can Maximize Profits and Reclaim Time With AI Systems and Automation
Open to view video.
Open to view video. In this session, Kiiyonna Jones, Phd, FNP-C, a seasoned med spa business strategist and AI expert, will delve into the transformative power of AI for solo practice owners. This presentation will showcase how AI can be leveraged to handle operational, marketing and sales roles, allowing practitioners to focus on their revenue-generating activities and their roles as visionaries and CEOs. Attendees will learn practical strategies for implementing AI tools to automate backend processes, from lead generation and CRM to booking, sales and reputation management.
Making the Pivot: How to Find Your Authentic Path in Aesthetics and Beyond
Open to view video.
Open to view video. In this presentation, Katie Duke, ACNP-BC, will teach attendees how to find a purposeful path and presence while learning how to master the art of the pivot. Many people leave traditional health care and venture into aesthetics, and it is intimidating. Attendees will learn best practices on timeline management, how to find a mentor, how to find your unique story and tell it effectively on social media, and how to pave your own way in a new speciality. The goal is to provide strategies, inspiration and leadership for those who are new to aesthetics so they can create an authentic, successful, purpose-driven path forward in their new careers.
Developing High-value Membership Programs That Enhance Patient Loyalty and Practice Revenue
Open to view video.
Open to view video. It can be up to eight times more expensive to acquire a new patient than it is to retain an existing one, and 80% of a practice’s revenue will typically come from the top 20% of patients. In this course, attendees will learn the basics of developing some of the most effective types of membership programs to help improve retention rates, lifetime value, patient outcomes and recurring revenue. They also will understand the direct correlation between patient retention and profitability; learn the basics of building a monthly membership program, a banking model, and a service-specific or tiered loyalty rewards program; unpack strategies for creating buy-in for your memberships and how to use them in conjunction with comprehensive treatment plans; and review a real-life medical spa case study with financials of recurring revenue growth through a membership program.
Medical Weight Loss is Unlocking a New Wave of Aesthetic Patients. Are You Capitalizing?
Open to view video.
Open to view video. The rise of medical weight loss has significantly impacted the aesthetics industry, bringing in a new wave of weight loss patients. This session will provide practical insights into leveraging this trend to grow your practice. Attendees will learn how to attract and convert weight loss patients, integrate medical weight loss into their offerings and capitalize on the increased demand for aesthetic treatments from this patient group.
Business Performance Dashboard: Financials and KPIs
What the Most Profitable Med Spas are Doing in 2025
Open to view video.
Open to view video. In this session, attendees will learn what the most profitable practices are doing in today's market from a CFO who has worked with med spas all across the country. Learn how they are leveraging financial data to make smarter business decisions, strategies they're implementing to grow and what tactics they're using to drive more money to the bottom line.
The Insider's Guide to Private Equity Interest in Medical Aesthetics
Open to view video.
Open to view video. Discover what’s driving private equity’s increased focus on medical aesthetics, and learn how these investments are reshaping the industry. In this session, Annie Hockey of Skytale Group will dive into key factors that attract private equity interest, the financial performance indicators that investors prioritize and the impact of investment trends on business growth. Attendees will gain insights into valuation methods, common deal structures and the strategic outcomes these partnerships aim to achieve. Whether you're considering private equity for your practice or seeking to understand market dynamics, this session provides an insider’s view of the opportunities and challenges in medical aesthetics.
Know Your Value: Pricing Your Services and Treatments Correctly
Open to view video.
Open to view video. Pricing in medical aesthetics is both an art and a science, and getting it right is critical for the success of your practice. In this comprehensive CME course, John Rodriguez will explore proven strategies and insights to help you confidently price your medical aesthetic treatments. Whether you’re new to the field or a seasoned practitioner, this session will equip you with the tools to maximize profitability while maintaining transparency and value for your patients.
How Knowing Business Key Performance Indicators (KPIs) Will Maximize Your Revenue
Open to view video.
Open to view video. This course is designed for business leaders, managers and professionals seeking to optimize performance and drive revenue growth through strategic use of financial and operational data. Participants will learn how to identify, analyze and leverage key performance indicators (KPIs) to make informed decisions and monitor business health in real time. By the end of the course, you’ll have the tools to create a dynamic dashboard that provides actionable insights, enabling you to maximize revenue, improve efficiency and sustain long-term growth.
How to Finance Your Medical Spa During Start-up and Growth Phases
Open to view video.
Open to view video. In this presentation, Nicole Chiaramonte will take entrepreneurs through the various options for financing their ventures. From start-up to growth and scaling, Chiaramonte will show you how to secure funding in a manner that works with your goals and provide cautionary advice on the process to protect your future.
Using Marketing to Increase Lifetime Patient Value
Open to view video.
Open to view video. Unlock the full potential of your aesthetic practice by extending patient lifecycle value. In this engaging lecture, you’ll explore proven strategies to retain and engage patients using text message marketing, email campaigns, memberships, retargeting and events. Learn how to build lasting relationships, increase repeat visits and drive revenue by leveraging personalized communication and exclusive offerings. Discover how to craft effective marketing touch points that keep your patients connected and coming back. Whether you’re new to patient retention strategies or looking to refine your approach, this session offers actionable insights for long-term success.
CME Recordings
Click for CME-approved Recordings
View the CME-approved recordings from MSS 2025.