If you're ready to grow your med spa and turn first-time clients into loyal, lifelong fans, this session is for you. In this dynamic presentation, marketing expert Jennifer Orechwa of Salt Marketing will walk you through the Salted Edge Framework—a simple but powerful five-part system designed specifically to help med spa owners and managers increase visibility, generate repeat business and boost profitability. You'll learn how to move beyond just offering services to creating irresistible offers, build stronger client relationships, automate key touchpoints and make data-driven decisions. Plus, attendees will discover how tools such as Thryv Marketing Center and Keap automation can accelerate your growth. Walk away with clear action steps and opportunities to dive even deeper.

In today's shifting economic landscape, there are key strategies med spa practice leaders can take to strengthen their financial foundation. This session empowers owners to build lasting enterprise value and attract investment opportunities, even amid uncertainty. Join Colbert and Braucht as they discuss initiatives for financial valuation, strategic planning, and how to prepare for future opportunities by analyzing key performance indicators and customer loyalty. Through real-world case studies, you'll gain practical insights to assess the strengths and weaknesses of your business, build resilience, and achieve sustainable growth.

Med spas have seen success and taken the patient experience to new levels with photography. Hear from seasoned experts about photography tips and tricks to create the perfect experience. In this webinar, NexTech will equip you with the tools to seamlessly integrate photography into the patient experience, build patient trust with stunning before-and-after photos, and follow best practices for successful social media photo posting.

The Medical Spa Show 2025 Virtual Education After Party (VEAP) includes recordings of the majority of the live courses from Medical Spa Show 2025.

If you can't make it but still want to take advantage of hours of legal, business and clinical education click below to purchase.

Videos will be streaming on-demand from April 28, 2025 - March 31, 2026. We'll send you an email as soon as they are available to watch.

The Medical Spa Show 2025 Virtual Education After Party is approved for 27.25 AMA PRA Category 1 Credits™.  

Pricing

On-demand access lasts until March 31, 2026.

MSS 2025 VEAP includes these sessions from the live event:

*Approved for CME

Clinical Innovations I: Bridging Theory and Practice

• All-Star Injectors Panel*
• Full Face Assessment Demo*
• Nonsurgical Rhinoplasty: The Good, the Bad and the Ugly*
• Decoding Asymmetry: Causes, Effects and Even One-Sided Solutions*
• Optimizing Outcomes with Injectable HA Microdroplets and Skin Boosters*
• Neurotoxin Resistance*
• The Art of Dissolving Hyaluronic Acid Fillers*
• Temple Tune-Up: The Power of Cosmetic Injections in High Risk Areas*
• The Anatomy of the Lip: Flips or Filler?*
• "Snatched": Advanced Lower Face Filler Injection*
• Panel: The Worst I Ever Had: Complications and How to Overcome Them*
• RF MIcroneedling: Is It Worth It?*
• Ultrasound Before and After Treatment: Diagnostic and Complication Mitigation*

Clinical Innovations II: Bridging Theory and Practice

• Advancing Sexual Wellness Treatments in Your Practice*
• Cannulas vs. Needles*
• Tear Trough/Lower Eyelid Revitalization or Rejuvenation*
• Unlocking the Fountain of Youth: A Journey Into Longevity and Regenerative Medicine*
• The Value of IV Services in Your Aesthetic Practice*
• Trendy Tox: Traps, Tips, Necks and Facial Slimming*
• PDO Threads: Things I have Learned as a Provider and Trainer*
• Male and Female Facial Balancing*
• Non-surgical Body Contouring for Your Practice*
• GLP1 with HIFEM for Harmonious Results*
• The Combination of Lasers and Skin Care*
• The Intersection of Hormone Therapy and Weight Loss: Optimizing Patient Outcomes*
• Mastering Hair Loss in Aesthetics*
• Addressing Menopausal Skin Changes*
• The Importance of Facial Mapping and How to Obtain a Sharp Jawline Using HA Fillers*

The Legal Playbook: Best Practices and Beyond

• PANEL: Everything You Want to Know About Running a Thriving Med Spa*
• How Successful Med Spas Manage Chaos*
• Is My Med Spa Compliant?*
• PANEL: Implementing a Successful Weight Loss Program*

Strategic Leadership and Effective Management Practices

• Leadership and Life Hacks: Insights from a Mom, Wife, Entrepreneur and Executive
• How to Increase Your Revenue with Clinical Excellence
• Sell It Like a Scholar: Leveraging Knowledge as a Strategic Sales Tool
• If I'm Doing Everything Right, What Is Going Wrong? A Culture Problem Case Study
• How to Build a $20 Million Aesthetic Injector Team*
• All-star Owners Panel
• PANEL: Perfect Partners: Medical Spa Owners and Practice Managers
• Inventory Management: Minimize Waste, Maximize Profit
• The HR Panel: Hiring, Retaining, Compensating and Managing Your Aesthetic Team
• The Psychology Behind Your Best Consultation
• Slow Business: Cultivating Sustainability and Vision in Expansion
• Making Room for Uncomfortable Conversations in a Healthy Workplace

Business Performance Dashboard: Financials and KPIs

• The Insider's Guide to Private Equity Interest in Medical Aesthetics
• How Knowing Business Key Performance Indicators (KPIs) Will Maximize Your Revenue
• Know Your Value: Pricing Your Services and Treatments Correctly
• How to Finance Your Medical Spa During Start-up and Growth Phases
• What the Most Profitable Med Spas are Doing in 2025
• Using Marketing to Increase Lifetime Patient Value

Exploring the Essentials of Functional Wellness

• How to Incorporate Functional Wellness Into Your Practice
• Add a Million Dollar Revenue Stream With a Medically Managed Weight Loss Program
• Creating an Innovative, Holistic Treatment Plan Focusing on Healthy Aging

Inclusive Beauty: Embracing Diversity and Equity in Medical Spas

• How Ethics can Boost your Revenue
• Beyond Binary Beauty: Elevating Transgender Care in Medical Aesthetics
• Energy-based Device Safety Protocols for Skin of Color: How to Choose and Prevent Adverse Events
• Identifying Red Flag Patients
• Cosmetic Consultations for Skin of Color
• Diversity in Aesthetics: All Faces Are Not Created Equal
• How to Navigate Body Dysmorphia as an Aesthetic Professional

Marketing Mastery: Strategies for Success

• From Lifts to Likes: Building your Aesthetic Brand on Social Media
• Boosting Patient Retention with Zero Click Marketing
• Your Brilliant Debut: How to Successfully Launch a Premium Treatment by Thinking Like Hollywood
• How to Create Influence in a Competitive Industry
• Building Trust and Setting Expectations: Keys to Patient Satisfaction and Loyalty
• Common Mistakes People Make with Instagram
• Team AI: How Solopreneurs Can Maximize Profits and Reclaim Time With AI Systems and Automation
• Making the Pivot: How to Find Your Authentic Path in Aesthetics and Beyond
• Developing High-value Membership Programs That Enhance Patient Loyalty and Practice Revenue
• Medical Weight Loss is Unlocking a New Wave of Aesthetic Patients. Are You Capitalizing?

CME Information

• Medical Spa Show 2025 Virtual Education After Party
• Approval dates t/c
• “This activity is jointly provided by Global Education Group and American Med Spa Association.”

Target Audience

This activity has been designed to meet the educational needs of physicians, nurses, APRNs, PAs, and other professionals involved in the care of patients searching for non-invasive medical aesthetic treatments.

Statement of Need/Program Overview

The program provides business, legal, regulatory, and clinical information to help medical aesthetic providers and medical spas deliver safe and effective treatments while maintaining successful businesses.

Educational Objectives

After completing this activity, the participant should be better able to:

·         Identify patients in need of non-invasive medical aesthetic treatments.

·         Discuss the most effective techniques and technologies in the field.

·         Review guidelines relating to practice ownership, practice management, provider scope of practice, provider compensation, patient privacy, and other regulatory concerns.

·         Identify patient safety concerns connected to non-invasive medical aesthetic treatments.

·         Review the proper and legal scope of practice for various professionals relating to non-invasive medical aesthetic treatments.

·         Describe the most effective techniques and technologies in the field.

·         Explain the role of treatments and best practices in the overall medical aesthetic field.

Physician Accreditation Statement

This activity has been planned and implemented in accordance with the accreditation requirements and policies of the Accreditation Council for Continuing Medical Education (ACCME) through the joint providership of Global Education Group (Global) and American Med Spa Association.  Global is accredited by the ACCME to provide continuing medical education for physicians.

Physician Credit Designation

Global Education Group designates this enduring activity for a maximum of 27.25 AMA PRA Category 1 Credits™.  Physicians should claim only the credit commensurate with the extent of their participation in the activity.

Nursing Continuing Education

Global Education Group is accredited as a provider of nursing continuing professional development by the American Nurses Credentialing Center's Commission on Accreditation.

This educational activity for 27.25 contact hours including 0 pharmacotherapeutic contact hours is provided by Global Education Group. Nurses should claim only the credit commensurate with the extent of their participation in the activity.

Global Contact Information

For information about the accreditation of this program, please contact Global at 303-395-1782 or cme@globaleducationgroup.com.

Instructions to Receive Credit

In order to receive credit, participants must watch each video and pass the post-test with a 70% or higher. CME evaluation form must be completed.

1. Log in to the customer portal at account.americanmedspa.org
   1. Be sure to use the email address you used to sign up.
   2. If you haven’t signed in before you can use the Forgot Password link on that page to set up your account
2. Click “CME” in the left-hand menu.
3. If you have any CME events or courses through us (starting July 26, 2024) they will appear on the CME page.
4. Click “Get CME Certificate” next to the event to view or generate your certificate.
5. Certificates will be kept here in your profile indefinitely and you can re-view at any time.

Fee Information& Refund/Cancellation Policy

• All registration fees are in U.S. dollars. Registrations will NOT be processed without full payment.
• No refunds: all sales are final.

Disclosures of Relevant Financial Relationships

Global Education Group (Global) adheres to the policies and guidelines, including the Standards for Integrity and Independence in Accredited CE, set forth to providers by the Accreditation Council for Continuing Medical Education (ACCME) and all other professional organizations, as applicable, stating those activities where continuing education credits are awarded must be balanced, independent, objective, and scientifically rigorous. All persons in a position to control the content of an accredited continuing education program provided by Global are required to disclose all financial relationships with any ineligible company within the past 24 months to Global.  All financial relationships reported are identified as relevant and mitigated by Global in accordance with the Standards for Integrity and Independence in Accredited CE in advance of delivery of the activity to learners. The content of this activity was vetted by Global to assure objectivity and that the activity is free of commercial bias. 

All relevant financial relationships have been mitigated.

The faculty have the following relevant financial relationships with ineligible companies:

Faculty Disclosures to be announced

The planners and managers at Global Education Group have no relevant financial relationships to disclose.

The planners and managers at American Med Spa Association have no relevant financial relationships to disclose.

Disclosure of Unlabeled Use

This educational activity may contain discussion of published and/or investigational uses of agents that are not indicated by the FDA. Global Education Group (Global) and American Med Spa Association do not recommend the use of any agent outside of the labeled indications. 

The opinions expressed in the educational activity are those of the faculty and do not necessarily represent the views of any organization associated with this activity. Please refer to the official prescribing information for each product for discussion of approved indications, contraindications, and warnings.

Disclaimer

Participants have an implied responsibility to use the newly acquired information to enhance patient outcomes and their own professional development. The information presented in this activity is not meant to serve as a guideline for patient management. Any procedures, medications, or other courses of diagnosis or treatment discussed in this activity should not be used by clinicians without evaluation of patient conditions and possible contraindications on dangers in use, review of any applicable manufacturer’s product information, and comparison with recommendations of other authorities.

Last week a bill was introduced in Texas that would drastically affect med spas, severely reducing the scope of nurse practitioners and physician assistants in aesthetic practices. As written, HB 3749 would overly restrict trained, licensed, legally compliant practitioners while not doing enough to safeguard the public against the risks of unlicensed persons illegally administering medical aesthetic treatments.

AmSpa hosted a webinar on Tuesday, March 11 to break down the provisions in the bill, outline how it might affect the med spa industry and provide next steps to take for medical aesthetic professionals to make their voices heard.

If you live in Texas and would like to make your voice heard, click here to find your state representative.

See the Handouts tab to download a form letter to state your opposition.

American Med Spa Association (AmSpa’s) Formal Position on HB 3749

1.     AmSpa opposes this bill and encourages its members and the medical aesthetics industry to do the same. AmSpa will work hard to defeat this bill and asks for the support of the industry to helps its efforts.

2.     AmSpa believes that the family of Jenifer Cleveland deserves accountability from medical spas that employ unsupervised, unlicensed, or undertrained individuals to perform medical treatments, or who disregard existing medical regulations.

3.     Although medical aesthetics is overwhelmingly a safe, trustworthy, and professional industry that prioritizes patient safety, incidents such as Jenifer Cleveland’s untimely death at Luxe Med Spa are tragic, unacceptable, and must never be tolerated in any area of health care.

4.     HB 3749 makes medical spas less safe by needlessly removing trained and qualified advanced practitioners from assessment and supervisory roles.

5.     HB 3749 fails to address the existing issues faced by the medical aesthetics industry, including unlicensed and undertrained providers, illegally sourced product, lack of trained supervision, and lack of education on medical regulations.

6.     AmSpa maintains that medical spas are medical facilities. The medical laws and regulations of each state govern medical practice in that state, and medical spas are necessarily included in that regulatory framework.

7.     The State of Texas has extensive, thorough, and specific regulations addressing the practice of medical aesthetics. These regulations provide a safer, more robust, and more specific regulatory framework that HB 3749 provides, and, if adhered to and enforced, would likely have prevented the death of Jenifer Cleveland.

8.     In the event that any state seeks legislation or regulation addressing medical aesthetics individually, AmSpa supports a clear, straightforward legal framework that comports with existing state health care laws, creates standardized practice and training requirements, and allows for consistent enforcement. It opposes overly excessive, limiting, or restrictive regulations inconsistent with existing principles of health care law. 

9.     AmSpa supports well-informed, practical regulations that ensure patient safety while avoiding reactive legislation that overreaches or harms an already safe industry.

10.  AmSpa is committed to rejecting any so-called "medical spas" that fail to follow the laws and regulations of medical practice or engage in unsafe and/or unethical practices.

11.  AmSpa is committed to educating the industry and legislatures about the medical aesthetics industry in order to encourage meaningful and consistent enforcement, and to prevent unsupervised, unlicensed, or undertrained individuals administering medical treatments.

There are so many factors to consider when building profitable membership programs that develop client retention and loyalty, from finding the right mix of services to delighting clients with extra benefits to employee engagement. Hear from Michael Zanetti—board chairman of Erasable Med Spa and co-chairman for the Florida chapter of AmSpa—on what it takes to create the perfect program. You will walk away with strategies to put into place in the new year, including how to create a VIP membership program that builds exclusivity and creates loyal clients, tips for tracking and reporting on membership revenue and incorporating automated scenarios, expert advice on what ingredients to build into memberships so you do not end up with too many “flavor combinations,” and best practices in educating your staff about the dos and don’ts of promoting memberships.

Discover why Q1 is the most critical quarter for your medical spa's success in 2025. In this webinar, explore how starting the year strong with strategic planning and execution can set the tone for sustained growth and profitability. This session will cover key trends shaping the med spa industry, effective marketing techniques to attract high-value clients, building an effective membership/loyalty program to boost patient retention, and more actionable steps to ensure your Q1 efforts pave the way for success for the remainder of the year. Whether you’re a seasoned med spa owner or new to the industry, this webinar will equip you with actionable strategies to thrive in 2025 and beyond.

As Google celebrates 25 years, digital marketing for aesthetic practices has become more complex. In this webinar, MyAdvice will cover the essentials of adapting to upcoming SEO changes and building a strategy for sustainable revenue. Join this webinar to understand Google’s evolving revenue model and algorithm updates, and learn how to position your med spa to attract more patients online. Michael Antosy will go beyond typical digital marketing pitfalls, such as isolated social media efforts, and focus on creating a cohesive, growth-oriented strategy aligned with your business goals. Discover how strategic SEO and digital tactics can generate a steady flow of high-quality leads, helping you grow your practice effectively. During this session for aesthetic practice owners, MyAdvice will equip you with the tools and insights to make 2025 your most successful year yet.

In this webinar, Weave will explore how modern technology can transform your med spa operations, increase profitability and enhance patient satisfaction. Learn how to harness the power of AI to streamline processes, improve patient care and personalize marketing efforts. Discover how digital payments simplify transactions and increase collections, while VoIP phones and two-way texting enhance patient communication. Weave will also cover the impact of automated appointment and recall reminders, bulk texting for promotions or updates, and email marketing strategies to nurture patient relationships. Plus, learn how to collect and manage reviews to build trust and grow your online reputation. Join Weave for actionable insights and practical tools to drive business growth, improve efficiency and deliver an exceptional patient experience.

Get ready to unlock the secrets to success in your aesthetic business with the leadership team of Lumenis Go. This engaging presentation dives into the world of key performance indicators (KPIs), revealing how these powerful metrics can be your business's best friends. It will explore essential KPIs, such as lead-to-patient conversion rate and gross revenue, breaking them down into bite-sized insights. Know what factors to consider when calculating the ROI of decisions regarding hiring, incorporating new technologies, and adding new devices and service lines in your business. Learn how to boost team engagement and make savvy decisions that drive revenue growth while keeping your patients smiling. By embracing these metrics, you'll not only refine your strategy but also create a thriving culture of data-driven excellence. Join Lumenis for this exciting journey to learn how Lumenis Go can elevate your business to new heights.